The 2025 FSB Cologne International Trade Fair

The 2025 FSB Cologne International Trade Fair for Sports Facilities and Bath Equipment has concluded successfully. As a Chinese enterprise specializing in the R&D and service of national fitness facilities, HOKO returned to this global platform with its smart fitness solutions. For years, we have utilized FSB as a window to acquire global industry insights. At this year's exhibition, HOKO shared its practical experience in integrating smart fitness with urban environments.

HOKO's core product portfolio attracted large numbers of international buyers. Constant crowds visited to enquire about and test self-generating exercise bikes, elliptical ski trainers, hydraulic strength trainers and smart treadmills. Incorporating IoT, big data and artificial intelligence, these devices track exercise data in real time and generate personalize training programme. Having been deployed in multiple overseas markets, they became major highlights on site.

Drawing on years of exhibition experience, the HOKO team engaged in in-depth discussions with international partners. Buyers from Germany, the United Kingdom, Australia and other countries tested the equipment, reviewed technical specifications, and put forward valuable suggestions on local scenario adaptation and function optimization. Many voiced their intention to cooperate after trials. This feedback and prospective partnerships serve as important references for the brand’s subsequent product iteration and market layout.

Since establishment, HOKO has prioritized product quality and technological innovation. It has formed an R&D team comprising senior industry experts and young technical professionals, with continuous investment to tackle technical hurdles. Supported by market knowledge accumulated through repeated participation in FSB, our proprietary-brand products are sold in over 20 countries and regions including Germany, the UK, the United States, France, Australia, Israel and South Korea, winning steady recognition from clients worldwide.

For HOKO, this FSB edition acted as a vital channel for targeted engagement with international markets. Beyond showcasing cutting-edge products and ideas, exchanges with global industry peers and negotiations with prospective partners helped the team gain clearer understanding of industry trends and market demands.

Moving ahead, HOKO will continue to focus on R&D and product upgrading. Leveraging experience gained at trade shows to better meet international market requirements, we will provide customized solutions for global public fitness undertakings and urban green development, and advance the delivery of more cooperative projects.